we are keepin it Real

Men and women of knowledge have cum out preaching the importance of being true to yourself, Hip-Hop cats rap frequently on their verses about keepin it real, declaring their statements with hand signs to show how serious they are. Remember Tupac’s west-side sign dat the Game is trying hard to resurrect, it had an impact on his music and it got rooted deeply into our minds. The nigga was keeping it real screaming ‘thug life’ every time he got a chance to the level where it caused him his life. You c niggas got the philosophy right, ‘in order to survive u has 2 be real’, dats what I saw from the BET documentary ‘Beef’, although the content is violent but it is well documented dat niggas need respect 2 give respect but 2 achieve dat u have 2 be real. You have to b real to yourself (as an MC or person), to your environment, real to your situation and global shit. It reminded me of the Greek philosophers, the Aristotle, Socrates and Plato, word is they use to gather around and reason amongst themselves, keeping it real with words nd knowledge… well sometimes violence.

Now, as you’ve read on our Objective, we r also trying 2 keep it real, by documenting authentic Mzansi rap songs, the pride of Mzansi Hip-Hop lifestyle. That’s the mission. What dis means is, the world, the system, is real to us and if we become ignorant kind of niggas, we become victims. But, if we bring our shit out straight we become legends, think bout it, Jesus Christ made it cuz he had game, prophet Mohammed, the nigga was real, Mahatma Gandhi, Madiba, Pac, Steve Biko, Brenda Fassie, Proverb, HHP, Tumi and many more.

Me and u hav made it this far, lets become legends, lets vow 2 keeping it real as headz by: 1. Hip-Hop is here (in Mzansi) to stay, let’s support the movement. (Harembe) Buy one album a month, attend one Hip-Hop show in six month and download a couple SA tracks on our mobile phones and ipods. Buy that Snazz D cap you saw from Hype magazine. Its all bout support. Let us shout ‘Dankie son’ like we did with Pac notorious phrase.
2. Marketing agents, producers, company moguls, promoters, distributors play your part, as consumers we need our products accessible; put your work on the shelves, let that kid from Mampuru or Moletsi get his copy, let us access your material from the net. MTN is putting a massive campaign to promote MC's let's take advantage.
3. The voting season is upon us(April 22), lets make our mark and our voices be heard. Keep dat nigga in power, if u don’t feel him take him out of power. Politics need us, we r like butter 2 their dry bread.
4. MC’s, Bomrapper, battle cats, producers, DJ’s, B-boyz and scratch-masters let’s step up to the game, let’s make critiques battle 4 words and give fans what’s worthy for their money. We r building an empire, we don’t need to emulate or play catch up with whoever, our shit is real, lets keep it dat way.
5. ‘Let us be’ like Common said…be the communicator of the society, the voice of the young society,’ ithemba la makgomosha’ and make a difference. If Zola did it why can’t we?
6. Finally, let us be realistic to Hip-Hop as a culture.